Brochures & Manuals
Coca-Cola Aluminum Bottle Brochure
39th Creativity Annual Awards (2009) – Gold Award Winner
This brochure was created to highlight the beauty and innovation of the new Coca-Cola Aluminum bottle design. Specifically, the brochure was aimed at targeting bar owners by emphasizing the unique, modern look and experience the bottles would create in the club scene. I decided the best way to focus on the allure of the iconic bottle would be a close cropping of the widely recognized Coca-Cola contour bottle shape. The brochure opens up to reveal the introductory copy contained inside the contour silhouette.
CHAQWA & Far Coast Coffee Instruction Manuals
After meeting with the client, I designed these two instruction manuals for operating and cleaning a PDM 100 coffeemaker. The manuals are for two different coffee companies that use this machine and it was very important to make sure the instructions were easily understandable even with potential language barriers. I coordinated with illustrators in the office to create these custom illustrations demonstrating the various steps for cleaning and operating the machine. The manuals were also translated into French and Norwegian.
Enviga DJ Endorsement Kit
This endorsement kit was created to introduce radio DJs to Enviga, a new “calorie-burning tea”. It was important to create an interesting package for the sell sheets as well as emphasize the calorie-burning properties of the tea. I designed a die cut of overlapping flames from the Enviga logo that serves to hold the package shut without the need for a seal.
GameWorks Maps
I designed this map for GameWorks, a national chain of restaurants with interactive games and attractions. I adapted the layout for three different GameWorks locations. The size and nature of the map changed many times over the course of the project. It was first designed to be a pocket-sized map with numbers in order of what attractions a customer should check out first, but in the end it became a large map with game descriptions.
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