Graphic Design

Website Strategy and Design for Finished Art, Inc.

Objec­tive Fin­ished Art was con­sid­er­ing cre­at­ing a blog, but the com­pa­ny was not sure whether it was worth the effort or how the blog would actu­al­ly work. Dur­ing some free time, I decid­ed to sit down and think about whether a blog could be a good idea for the com­pa­ny and what ben­e­fits and chal­lenges […]

Infographic Design Rules

Late­ly, I’ve come across quite a few arti­cles about info­graph­ic design — deter­min­ing whether or not it is overused and dis­cussing prop­er usage. Here are two arti­cles and my favorite take­aways: The Do’s And Don’ts Of Info­graph­ic Design from Smash­ing Mag­a­zine. Show, Don’t Tell — A rule of cin­e­ma is to show, don’t tell. The […]

Recycling in Savannah

How to Moti­vate Peo­ple to Cre­ate Bet­ter Recy­cling Habits through Aware­ness, Edu­ca­tion and Con­ve­nience Overview For my final project in the Design Man­age­ment pro­gram at SCAD, I want­ed to take a clos­er look at recy­cling in Savan­nah, GA. The pur­pose of my study was to reveal a bet­ter way to encour­age and enable recy­cling for […]

Coca-Cola Packaging

16 oz PET 4 pk Car­ri­er I was asked to design graph­ics for a new 16oz 4pk car­ri­er for the four core Coca-Cola brands. After receiv­ing the die guide, I cut, fold­ed and glued to cre­ate a full-size pro­to­type that I could fit over four 16oz bot­tles. This allowed me to see exact­ly how the […]

Texting While Driving Infographics

Idea Visu­al­iza­tion The first phase of this research project involved col­lect­ing var­i­ous sta­tis­tics relat­ed to tex­ting while dri­ving. After rec­og­niz­ing pat­terns in the data, our team clas­si­fied the infor­ma­tion into seman­ti­cal­ly appro­pri­ate visu­al mod­els that show rela­tion­ships with mul­ti­vari­ate data. These visu­al mod­els were pre­sent­ed in a poster.

Citi Trends Store Rebranding

Citi Trends is a val­ue-priced fam­i­ly appar­el retail­er with over 350 stores in 22 states. The com­pa­ny is head­quar­tered in Savan­nah, GA. Using the cur­rent Citi Trends logo and col­ors, I cre­at­ed a new iden­ti­ty for in-store sig­nage and print.

Brochures & Manuals

Coca-Cola Alu­minum Bot­tle Brochure 39th Cre­ativ­i­ty Annu­al Awards (2009) – Gold Award Win­ner This brochure was cre­at­ed to high­light the beau­ty and inno­va­tion of the new Coca-Cola Alu­minum bot­tle design. Specif­i­cal­ly, the brochure was aimed at tar­get­ing bar own­ers by empha­siz­ing the unique, mod­ern look and expe­ri­ence the bot­tles would cre­ate in the club scene. […]

Web Design & Videos

Tay­lor-Made Deep Creek Vaca­tions Web­site Design Tay­lor-Made Deep Creek Vaca­tions was a start-up rental prop­er­ty man­age­ment busi­ness when I began work­ing on their site as a free­lance job in Feb­ru­ary 2008. I designed comps for all the pri­ma­ry and sec­ondary pages, then built out the entire site. The com­pa­ny grew very quick­ly, and I main­tained […]

Logo and Identity Design

Com­mon­wealth Emer­gency Physi­cians Logo Com­mon­wealth Emer­gency Physi­cians is a mod­­er­ate-sized com­mu­ni­ty hos­pi­tal locat­ed in north­ern Vir­ginia. The com­pa­ny want­ed to project a pro­fes­sion­al, mod­ern image that also con­veys excel­lence, time­li­ness, car­ing, and pro­gres­sive think­ing. When I asked the group if there were any logo designs in their field they real­ly liked, I found out they […]

EcoLabs

While research­ing sus­tain­abil­i­ty graph­ics for my M.A. Final Project, I came across Eco­Labs and the con­cept of eco-lit­er­a­­cy. Eco­Labs is a not for prof­it net­work of design­ers and visu­al artists who cre­ate mate­ri­als, projects and pro­grams that sup­port eco­log­i­cal lit­er­a­cy. The aim of the orga­ni­za­tion is to nur­ture whole sys­tems think­ing, fos­ter eco­log­i­cal lit­er­a­cy, and […]